You and I live in a world of narrative. Our brains are wired to tell stories, and create meaning from events in our lives. These stories and personal narratives end up creating labels we live through, which become a part of our identity.

For many people, their identity can trap them from pursuing new roles, new promotions, and new endeavors. But some of the most elite performers in the world of sport, entertainment, business, and life, take a more creative & playful approach.

In this talk, WSJ bestselling author, award-winning coach and world-renowned performance expert, Todd Herman, will unpack the science of why Alter Egos work so effectively - and how to use 'The Method' to create a more resilient and confident you, in any area of life.

"This guy gets it. And this method is what I used to dominate on the court." ~ Kobe Bryant